Demographics and market overview
A look at the Salvadoran market
Out of a population of 6.5 million people, 5.6% are online shoppers. With a turnover approaching USD 500 M in 2021, the size of this market is expected to grow by 47% until 2025.
Like Ecuador, its official currency is the US dollar, which will allow you to trade directly – and officially – in this currency if you enter the Salvadoran market.