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Colombia

A unique opportunity to growth in the region

Colombian e-commerce seems to have no ceiling: With an average annual growth rate of 20%, it provides an attractive opportunity for any digital business.

Demographics and market overview

A look at the Colombian market

51 M inhabitants and 22 M online buyers place Colombia as a key country for any business looking for a strong presence in Latam, with a GDP that has grown 4.6% annually in the last 10 years.

International means of payment and the use of installment plans are two features that distinguish the Colombian online consumer, factors that you can not (and should not) overlook when entering fully into this market.