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Chile

A strong market with an e-commerce culture

With the highest levels of internet connectivity in Latam, Chile is one of the countries with the most confidence in e-commerce.

Demographics and market overview

A look at the Chilean market

It is a country marked by digitalization, with a heavy user segment of online shopping. Of its 20 M inhabitants, 4 M are 2.0 buyers, and its market size reaches USD 16 MM.

With an average ticket of USD 222, Chile is the Latin American country with the highest number of digital transactions per capita, a country that also stands out for its high banking penetration and low use of cash.